Reflecting on Wills Week 2024

We were delighted to partner with Public Trust for Wills Week (15 – 21 July) this month!

It has truly been a collaborative effort. The support and active involvement of everyone involved has been instrumental in making this year’s Wills Week the biggest yet.

Together, we've had the opportunity to share great stories, provide practical tools, and offer insights that keep charitable giving in the public eye.

A special shoutout to Melody Mobsby at Auckland Foundation and Michael Kilmarnock at Kilmarnock Enterprises for their invaluable insights and support. We also extend our gratitude to all the supporters of the Wills Week campaign, including Glaucoma NZ, Age Concern, Community Foundations of Aotearoa, Southern Cochlear Implant Programme, and Tearfund.

Following is a summary of Philanthropy New Zealand’s media coverage resulting from the support of the partnership. A great example of a partnership that aligns with our work in celebrating and growing effective giving in Aotearoa.

NZ Herald

21 July (print) and 17 July (online): Charities hope to share in $1.25 trillion of Baby Boomer wealth left behind in wills - NZ Herald

The full article is attached for those without a Herald sub.

The Press, Manawatu Standard, Taranaki Daily News, Timaru Herald, The Post, Waikato Times, Southland Times, Marlborough Express

17 July: 'Willanthropy' proving to be a lifeline for local charities | The Press (thepost.co.nz) / 'Willanthropy' proving to be a lifeline for local charities | The Press (waikatotimes.co.nz)

The full article is attached – and is behind each paper’s paywall

15 July, West Coast Messenger, Wills Week puts spotlight on ‘willanthropy’

11 July, Sunlive, The power of a written will

11 July, Age Concern, Your will is a powerful tool

Social media mentions from

Community Foundations of Aotearoa

Tearfund

Glaucoma NZ

Southern Cochlear Implant Programme

We also connected Public Trust with Coastguard NZ, Well foundation, Tear Fund and Deaf Aotearoa, Kilmarnock Enterprises and Auckland Foundation received media coverage on the back of this also.

Additionally, our CEO Rahul Watson Govindan took part in a Public Trust webinar last Thursday about wills and philanthropy with approx. 120 people in attendance. Some great questions from participants please watch this space to see Q & As TBC





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